A PLACE WHERE CREATIVITY, GRAPHIC DESIGN AND STRATEGY MEET.

SUPER ASIA
Type Creative Direction, Identity, Webdesign, Print, Campaign


Field Commerce


Location UK


Year 2018-19



A flexible and fun identity for an esteemed ethnic supermarket in Glasgow.

We were approached to create a new visual identity for Super Asia. Our aim and focus was to reflect the high quality and freshness of the products, and to create a modern brand that would reach a wider group of customers. Inspired by Islamic geometric tiles and ornaments, we created a flexible brand language based on the four leading families of products: Fresh fruit & vegetables, essential ingredients, ethnic food & ingredients and quality meat & seafood.

All images by Terramoto Studio


CREATIVE DIRECTION
GRAPHIC DESIGN
STRATEGY
ADVERTISING
PHOTOGRAPHY 

TERRAMOTO STUDIO
RETHINKING DESIGN ON SHAKY GROUND

Based in Porto, Portugal
Working worldwide

info@terramoto.studio
@terramoto.studio

© 2024 All rights reserved

TERRAMOTO STUDIO
RETHINKING DESIGN ON A SHAKY GROUND

Based in Porto, Portugal
Working worldwide

info@terramoto.studio


PROJECTS   EPICENTRE   ABOUT   IG

©2024 All rights reserved